A UXer with an MBA, because UX is serious business

Michelle Pakron | UX Strategy + Design
Everyday Well Patient Portal - Find a Doctor

featured project | 2021

Everyday Well Patient Portal - Find a Doctor

Product Owner; UX Research; User Interface Design; Vendor Integration Strategy

Project Brief

I was the Product Owner and UX Lead on the Everyday Well Patient Portal for the largest healthcare system in Houston, Memorial Hermann. Our portal was built using a platform from Cerner, our Electronic Health Record provider, and our existing Find a Doctor functionality was a mess of poorly constructed code, lacked an overarching strategy, and was not a useful feature for our patients.

Working with a third-party software vendor  our goal was to create a modern, easy to use patient experience that expediated the provider finding and appointment setting process.   

API-driven Functionality

Our first major hurdle was discovering what we could do with the vendor's API. Working with our developers and the vendors, we mapped out the possibilities provided by the API which I was then able to integrate within our high level epics.  

As the Product Owner on the team, it was my responsibility to write most of the epics and user stories. I also created a comprehensive spec with requirements and updates needed for the vendor to make adjustments to their API to suit our needs.  

Find a Doctor Specs

Above: Excerpt from the high-level specs created for the new Find a Doctor functionality

Detailed Mocks Showing Every User Interaction

I designed the entire Find A Doctor section based off of previous research performed with our patients, existing functional requirements, and executive-level requirements. I then created prototypes and performed usability testing using UserZoom and selected users from their panel. This feedback was then integrated into the mocks and then comprehensive user stories and dev specs were created.

Find a Doctor Provider scereen

Above: Examples of the mobile responsive designs for the Find A Doctor functionality

Responsive By Design

Our mobile app was a wrapper app provided by Cerner, our EHR and portal platform vendor, that pulled in our responsive code. It was important that the Find A Doctor experience was as easy to use on a phone as it was on a desktop. Based off my analysis of our Google Analytics data, I found that a significant portion of our users accessed Everyday Well via mobile, and that number was increasing month to month. We made a commitment across the board to ensure our portal was truly responsive and adapted to smaller viewports.

Find a Doctor mobile screens

Above: Examples of the mobile responsive designs for the Find A Doctor functionality

I left the company before the project was fully implemented, though it was fully designed and speced when I left, the UI was built and was receiving data from the API.