Project Brief

I was selected as the first outsider to present to a large global energy company's worldwide experience team at their monthly Lunch and Learn session. My presentation was an adaptation of the Deceptive Design course that I developed and teach at Harrisburg University in their Human Centered Interaction Design master's program.

consequences are coming for companies that employ deceptive patterns

The EU has taken the lead on creating legislation against the use of Deceptive Patterns. In the US, there have been multiple lawsuits in dfferent states and the FTC has recently taken on Amazon.

It is critical for companies to understand what Deceptive Patterns are in order to stay ahead of expensive negative consequences. Persuasive design techniques can be used ethically if done correctly and it is an important distinction, the line between Deceptive and Persuasive.

Above: Slide on Deceptive Design

Above: Slide explaining the rise in Deceptive Design patterns

Above: Slide explaining how Pop-ups are a ubiquitous form of nagging

Above: Slide about how Figma hides the fact that shared files with edit access accrue monthly charges

Above: Slide showing an ethical method for how Figma could allow users to share files.

Above: Slide about the latest consequences for companies that have automatic renewal