The world needs more intentional design

Michelle Pakron



Senior UX Analyst & Designer

Invesco US | October 2014 – February 2018, Houston, TX

Invesco is a leading global asset management financial company. As part of the internal UX team in Digital Marketing, was responsible for conducting strategy, UX and UI activities for Invesco web & mobile properties.

Major Accomplishments

Invesco US Android App:

Invesco US iPhone & iPad Apps:

Invesco US & Corporate Websites:

UX Design Consultant

GobySavvy UX Reviews | July 2015 – January 2017 (Remote)

Freelance UX & Design consultant

Michelle Pakron Design | December 1998 – Present
I have freelanced and consulted for the entirety of my career on the side. Over the years, I have taken on projects where I have: redesigned and built websites, designed logos and brand identities, created print marketing materials, and provided copy writing and content strategy services.

Director of Creative Content, SharePoint Manager & Subject Matter Expert

Mississippi Interactive, subsidiary of NIC, USA | July 2011 – August 2014, Jackson, MS

Mississippi Interactive is an interactive agency that focuses on egov projects for the state of Mississippi. As the director of Creative, was responsible for the overall creative and user experience strategy and vision for all MSI projects.

Major Accomplishments

Sr. SharePoint Consultant

Particles Collide | July 2013 – October 2013
I was a SharePoint consultant for this interactive agency, focusing on SharePoint branding and ux.

Web Development Team Lead, Web Designer, & SharePoint Subject Matter Expert

Stewart Enterprises | September 2001 – June 2011, Jefferson, LA

Stewart was a deathcare company that owned and operated funeral homes and cemeteries across the US. As team lead, was responsible for the company's corporate intranet, as well as all web team projects, including dozens of internal-use web applications.

Major Accomplishments

SEnet, the Stewart Intranet: For nearly a decade, I was the lead for the company's intranet. Working with developers and web production staff, I designed and maintained a custom-built intranet for over five years. In 2006, I led the complete rebuild of the intranet utilizing SharePoint 2007. We were was able to recreate the majority of all custom-built functionality using the features inside SharePoint, reducing the need for development assets significantly. As part of the redesign, a new architecture was created that was task-based versus department-based, increasing the usability of the intranet in the process. Dozens of Best Bets were created within the SharePoint search feature to further aid users in finding content.

Retention Solution: In 2010, the company decided to move away from a file-system based company to an asset management solution. Initially working with hired consultants, I teamed up with our SharePoint farm admin to redesign the solution created by the consultants due to numerous technical inadequacies in their solution. We utilized SharePoint to create department sites that had custom libraries that used the built-in information management features to assign every file a specific retention period, from 1 week to 10 years, and wrote custom workflows to generate the delete times that the information management policy used to automatically delete the items. Each department site utilized a custom site template allowing each team to collaborate internally.

>> Read more about the retention solution that I helped create

Web Designer

Vi-Comm | March 2001 – September 2001
I led a team in designing web and interactive projects for this design firm.

Web Producer

Active Pixel | June 2000 – February 2001
Built web and interactive projects for this web design firm.

Web and Print Designer

Cynthia Hutchinson Communications | December 1998 – March 2000
I worked as a freelance web and print designer for this communications firm.


August 1994 – May 2000
University of New Orleans
I completed the graphic design program as well as minors in psychology and studio art. Courses included: Graphic Design 1, 2, and 3; Illustration; Computer Graphics; Painting 1, 2, and 3; Photography; and Senior Project in Graphic Design (an interactive presentation created with Director).


March 2016, UX certified, Nielsen Norman Group, License UXC 1012024

April 2015, Certified Usability Analyst, Human Factors International, License 2015-5485


March 2016, Houston, TX // NNG UX Week; UXC certified

September 2013, San Antonio, TX // NIC Tech Conference // Presenter, Creativity

August 2012, Park City Utah // NIC Tech Conference // Co-presenter, Fireworks for Web Design

October 2011, Louisville, KY // NIC Tech Conference

March 2011, New Orleans, LA // SharePoint Saturday

October 2009, Las Vegas, NV // Microsoft SharePoint Conference 2009

July 2008, Nashville, TN // SharePoint Solutions: InfoPath and Workflows training class

March 2008, Seattle, WA // Microsoft SharePoint Conference 2008

December 2007, Houston, TX // SharePoint Experts Branding Bootcamp

September 2007 Nashville, TN // SharePoint Solutions: Advanced Features of SharePoint training class

June 2007 Nashville, TN // SharePoint Solutions: Extreme Makeover SharePoint Branding training class

October 2004 Cambridge, MA // User Interface Engineering Conference

October 2002 Orlando, FL // Macromedia Developers Conference